Unicolors Inc. wins over H&M in fabric copyright case

  Fabric design is a cornerstone of fashion. The quality of fabric prints alone often determine the appeal of garments. Therefore, designing and manufacturing fabric became a crucial art form of its own. Since designs take substantial effort to perfect, copyrights are used to protect companies against the misuse of their products. In recent years, with the rise of fast-fashion brands and short video formats on social media, trends are rapidly evolving. Feeling pressured to con...

Fashion style trends for fall 2022

Thanks to the aftermath of a global pandemic, fashion has learned how to reconstruct itself. Designers came up with creative, functional clothing but at the same time brought sexy back with new trends that work for every style and gender. These comfortable pieces come in bold colors infused with a festive optimism, to bring us some peace and celebrations to start up a mask-free life again. The pants are getting roomier and the skirts are getting shorter, meanwhile, dressing in leather is the ...

Western-style and print trends

Western-style has made its come back and is trending everywhere, from runways to stores and all over the feeds of Instagram influencers. And now everything from cowboy boots, gingham print, fringe, cow print, mid-calf boots are hot on this season’s style list. This trend is bold and statement-making, but it is also elegant and refined. Let’s have a look at some of our favorite western-style and print trends Gingham print Source Tell me a more classic western print, I’ll wait. You can’t do w...

How will fabric prints be used in the metaverse?

The successor of the internet age, the next level of how we use technology- metaverse! The metaverse can extend to social media, improved reality, video games, virtual games, non-fungible tokens, and digital fashion. This means that brands began to experiment is metaverse philosophy even before the term became known to all. As fashion becomes deeply rooted in the world of the metaverse and its main customer base Gen Z spends a great amount of time playing games, socializing, and shopping. Fas...

How to predict fashion print trends?

Fashion is always changing, one trend comes while another one leaves. Fashion designers, fashion weeks, and celebrities set the style for different seasons and the fashion capitals of the world Milan, Paris, London, and New York come up with new trends that have a huge influence all around the world. Later on blogs, magazine editorials endorse these new trends to the masses and retailers. What is trend prediction and how can you predict trends? Trend prediction is the act of foretelling fashi...